Ruby Devi's Rise from Daily Wages to Sustainable Grocery Business Made Possible by SJY and PM-AJAY Support

The article discusses how the Sustainable Livelihood Scheme (SJY) and Pradhan Mantri Aajeevika Grameen Rural Development Programme (PM-AJAY) helped Ruby Devi, a woman from the Scheduled Caste community, build a grocery business and improve her financial situation. She received support to establish a grocery shop, underwent training, and received financial assistance through various schemes. The article highlights the impact of livelihood assistance on enabling women to support their families and build a more secure future.

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Quick Revision

Prelims-testable facts

01Ruby Devi, a 32-year-old Scheduled Caste woman from Bihar, received support under the Sustainable Livelihood Scheme (SJY) to establish a grocery shop.
02Ruby Devi initially received ₹ 10,000 as SIF support from Pragati JEEViKA Mahila Gram Sangathan.
03She subsequently received grocery shop support worth ₹20,000 and ₹27,000 through the purchasing committee.
04Ruby Devi also received LGF support of ₹1,000 per month for seven months, totaling ₹7,000, to support her food expenses.
05She underwent a three-day CBED training to understand how to run and manage the business before receiving the business assets.
06Ruby Devi's grocery shop is located in Village and Panchayat Karanpura, Hajipur, Vaishali in Bihar.
07Ruby Devi's husband, Late Ram Krish Chaudhary, earned a livelihood by selling toddy before his untimely death in 2016.

Trap alerts

Most people think that SJY is a standalone scheme, but actually it is part of a larger initiative to support livelihoods and empowerment of marginalized communities.
Most people think that the ₹10,000 SIF support is the only financial assistance Ruby Devi received, but actually she received multiple forms of support totaling ₹44,000.
Most people think that CBED training is a one-time event, but actually it is a three-day training program that Ruby Devi underwent to learn business management skills.

Current-affairs link

Prelims Practice MCQs

Single facteasy

Under which scheme is the Sustainable Livelihood Scheme (SJY) being implemented?

A.Pradhan Mantri Awas Yojana (PMAY)
B.Pradhan Mantri Aajeevika Jyotiyojna (PM-AJAY)
C.Sangam JEEViKA Mahila Gram Sangathan
D.Sustainable Livelihood Scheme (SJY)

The Sustainable Livelihood Scheme (SJY) is being implemented under Pradhan Mantri Aajeevika Jyotiyojna (PM-AJAY).

Multiple statementsmedium

Consider the following statements regarding Ruby Devi's Support: 1. Ruby Devi received ₹ 10,000 as SIF support from Sangam JEEViKA Mahila Gram Sangathan. 2. Ruby Devi received ₹ 10,000 as SIF support from Pragati JEEViKA Mahila Gram Sangathan. 3. Ruby Devi received ₹ 10,000 as SIF support from Pragati JEEViKA Mahila Gram Sangathan and ₹ 20,000 from Sangam JEEViKA Mahila Gram Sangathan. How many of the above statements are correct?

A.Only one
B.Only two
C.All three
D.None

Statement 1 is true because Ruby Devi received ₹ 10,000 as SIF support from Pragati JEEViKA Mahila Gram Sangathan. Statement 2 is false because the support came from Pragati, not Sangam. Statement 3 is false because it incorrectly combines the figures.

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